Some projects are measured by the spaces they create. Others by the relationships they build. Pura Vida became a relationship — hospitality meeting retail in a vibrant space where craftsmanship and the guest experience come first.
The Challenge
A brand that had to feel like itself across new markets and new codes, without losing the warmth guests knew it for.
Our Approach
We came in early — constructability, budgets, logistics, and a signature decorative lighting rebuilt into a compliant LED solution that kept the original warmth.
Leadership Where It Matters Most
When unforeseen conditions put a specified finish in question, we assembled the right people, priced the real options, and weighed long-term performance before recommending anything. Our job wasn't to pick a finish — it was to help the client make the right call.
The Result
A consistent guest experience, and an invitation back for the next. The greatest measure of success wasn't completing another project — it was being invited back to build the next one.
The Precise Way in Action
We Protect Design Intent.
Exceptional construction isn't about saying “no” to challenges. It's about finding better ways to achieve the original vision.
“The best partnerships are the ones where the question shifts from 'Can you build this?' to 'What do you think we should do?'”
Leadership Reflection
The longer I do this, the more I believe our value isn't in what we build. It's in the decisions we help our clients make.
— Michael Fogarty, President
Project Details
- Client
- Pura Vida
- Location
- Malibu, Beverly Hills, Costa Mesa and West Hollywood, California
- Market
- Hospitality
- Size
- 3,100–4,000 SF
- Duration
- 18–22 Weeks
- Services
- Preconstruction, Construction Management
- Architect
- Terrain Architects
- Photographer
- Pending
