
A restrained 10,450-square-foot showroom built so the furniture — not the architecture — holds your attention. That restraint left nowhere to hide: every transition, reveal, and joint stayed in full view.


The Challenge
The signature detail was a continuous shadow reveal between the custom wood base and the drywall — a clean, floating line held across the entire showroom. Then the water-source heat pumps didn't arrive in time.

Our Approach
Rather than wait, we resequenced the ceiling so the equipment could be installed after completion — protecting both the schedule and the finished architecture. Precision begins long before installation.

Leadership Where It Matters Most
Much of the DWR and MillerKnoll team had worked with us years earlier on the Gucci Rodeo Drive renovations. We didn't just share experience — we shared expectations. Trust like that is earned over many projects.

The Result
The schedule held, the design intent was preserved, and a clean shadow line runs the full length of the floor — strengthening a relationship with one of our favorite clients.
The Precise Way in Action
Precision Is Built In.
Small details shape extraordinary experiences.
“Most visitors will never notice a perfectly aligned reveal. They'll just feel that everything belongs exactly where it is. That's what thoughtful construction should feel like.”
Leadership Reflection
Craftsmanship isn't about adding complexity. It's about executing the simplest details with unwavering consistency.
— Michael Fogarty, President
Project Details
- Client
- Design Within Reach
- Location
- Salt Lake City, Utah
- Market
- Retail
- Size
- 10,450 SF
- Duration
- 24 Weeks
- Services
- Construction Management, General Contracting
- Architect
- Lalire March Architects
- Photographer
- Pending
